Social media marketing – Wikipedia

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  41. ^de Vries, L., Gensler, S. and Leeflang, P. (2012). “Popularity of brand posts on brand fan pages: An investigation of the effects of social media marketing”. Journal of Interactive Marketing. 26 (2): 83–91. doi:10.1016/j.intmar.2012.01.003. S2CID 168073699.

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